Thompson said the old MWC logo was “confusing” and “very busy” with the word “West” dwarfed underneath the word “Mountain” and a mountain range. The league's old slogan -- "above the rest" -- also was a nod to member teams that played at high altitude. By contrast, the new logo gives equal placement to the “Mountain” and “West,” reflecting the addition of western schools Hawaii and Fresno State. It also looks the same upside down or right-side up.
“The old logo was very mountain-centric,” SDSU President Stephen Weber said. “This gives equal billing to west.”
Bookmarks